A new study finds that members of The Church of Jesus Christ of Latter-day Saints have grown less religiously observant in recent years while remaining among America's most devout faith communities. Religion Unplugged reports that the research tracks declining retention rates alongside shifts in political and religious attitudes.

The analysis connects to cultural trends portrayed in shows like Hulu's "Secret Lives of Mormon Wives," where cast members navigate questions of religious identity and belonging. Despite measurable declines in some markers of religiosity, Latter-day Saints continue to rank high on measures of belief, practice, and religious commitment compared to other American religious groups.