RISE ZION's response video to Tucker Carlson's documentary series "The Religion Business" has accumulated 14,558 views in 33 hours. The video critiques Carlson's treatment of the LDS Church in a series examining organized religion, money, and institutional power.

The creator argues Carlson and collaborator Nathan Apffel unfairly target the Church while examining religious finances and authority structures. The documentary series has sparked discussion about media portrayals of Mormon institutional wealth, particularly Ensign Peak Advisors' investments.

The video represents faithful-LDS pushback against mainstream media coverage of Church finances. Tucker Carlson's platform gives such critiques significant reach in conservative media circles.