BYU Athletics announced a landmark partnership with PV3 Enterprises that includes substantial investment in football facilities and expanded name, image and likeness (NIL) opportunities for players. The announcement comes as the program competes in the Big 12 Conference.

The partnership represents one of the most significant private investments in BYU football infrastructure. Details of the facility improvements and NIL structure were outlined in the announcement from BYU Athletics.

The commitment follows public discussion about BYU's need to compete with Big 12 programs in facilities and player compensation.